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Stevia in Europe

Ever since EFSA's positive safety opinion in April, the European Commission's approval of stevia sweeteners - tipped for summer 2011 - has been eagerly awaited. While suppliers and manufacturers are readying the market, France is enjoying a two-year window of early approval for high purity Reb-A. Quelle chance!

Wild gains Toothfriendly approval for Sunwin Stevia

27-Jan-2011 - Wild has obtained “Toothfriendly” certification for its Sunwin Stevia product – the first stevia ingredient to obtain the endorsement.

Stevia gains foothold in French tabletop sweeteners market

23-Nov-2010 - The stevia industry’s best guess on approval in Europe is currently around July 2010, according to PureCircle VP sales and marketing Jordi Ferre, and in the meantime the food and beverage sector is watching closely the unfolding market in France.

News in brief

Univar to distribute Wild Flavors' stevia in Europe

22-Nov-2010 - Wild Flavors has appointed Univar to distribute its range of Sunwin stevia products, sweetener blends and taste modification technologies in Europe and the Middle East.

Dispatches from HiE 2010

Spotlight on stevia, DHA, and whey-based sports drinks at HiE

17-Nov-2010 - Stevia potential and applications, good news for DHA, and ripe opportunities for whey protein-based sports drinks… our team at HIE shares some discoveries from the first day of the trade show in Madrid.

Galam to collaboration with Czech liquid sweetener player

09-Nov-2010 - Galam Group has signed an agreement with Czech company VUC Services to develop new liquid sweetener blends, as part of its strategy to spread its reach into new European markets.

GLG signs stevia distribution deal with ChemPoint for Europe and US

27-Oct-2010 - GLG Life Tech has signed a deal with e-distributor ChemPoint for the marketing, sale and distribution of its stevia extracts – and take up of stevia in Europe is expected to be swift post approval due to transfer of know-how from the US.

Cargill says stevia demand is driving erythritol sales

18-Oct-2010 - Stevia sales are raising independent consumer demand for bulk sweetener erythritol, according to ingredients leader Cargill.

Two global stevia trade associations launched this week

06-Oct-2010 - Suppliers and stakeholders in the stevia industry are organising to maintain standards and pursue scientific enquiry into the use of stevia sweeteners. But two trade organisations have been announced this week, with very different membership criteria and ostensibly different aims.

Cargill claims extensive interest in Truvia ahead of expected EU approval

28-Sep-2010 - Food ingredients giant Cargill says there is "extensive" European interest in its natural stevia-based sweetener Truvia Rebiana, ahead of anticipated approval from the EU Commission for use of steviol glycosides as food ingredients.

New alliances in preparation for EU stevia approval

23-Sep-2010 - DoehlerGroup and PureCircle, Corn Products and Galam, Tereos and PureCircle… This week has seen a new flurry of alliances over stevia sweeteners, as the ingredients sector gets on its marks for EU approval – and a significant new market.

Spotlight

Natural mouthfeel is key for reduced-calorie formulations: Givaudan

Natural mouthfeel is key for reduced-calorie formulations: Givaudan

Swiss flavor giant Givaudan has launched a new programme aimed at developing reduced-calorie products that do not...

Reformulation drive risks dairy sector damage, Dairy UK warns

Reformulation drive risks dairy sector damage, Dairy UK warns

UK trade body Dairy UK has called on the nation’s government to do more to communicate the...

ABF’s ingredients division needs self-improvement: Analyst

ABF’s ingredients division needs self-improvement: Analyst

Associated British Foods (ABF) is on track to deliver strong, full-year growth, however, high raw material costs...

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